JBB

All posts tagged in technology

  • April 1, 2025By Jay Benjamin

    The Heart Beneath the Mask Darth Vader. The fallen Jedi, the masked menace, more machine than man. His iconic black armor and labored breathing are symbols of his tragic fall and fearsome power. But there’s a moment in Revenge of the Sith where Anakin Skywalker’s heart stops: the helmet clamps shut, a final organic beat

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  • February 16, 2017By Jay Benjamin

    Near Field Communication (NFC) technology offers a powerful way to connect the physical and digital worlds, enabling seamless interactions between smartphones and NFC-enabled objects. However, embedding NFC tags within materials – for applications like signage, packaging, or product integration – presents a significant challenge: material interference. The type, thickness, and even the color of the

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  • October 19, 2014By Jay Benjamin

    Client: Amber Holmes Originals (San Antonio, TX) Project Overview: This project involved creating a brand identity, centered around a distinctive logo, for Amber Holmes Originals, a San Antonio-based fashion designer specializing in contemporary womenswear. The goal was to develop a visual identity that reflected the brand’s modern, sophisticated aesthetic, its focus on both ready-to-wear and

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  • October 18, 2014By Jay Benjamin

    Client: LED DesignsLEDprofessor.com Location:Greensboro, NC Project Overview: In the early 2000s, as LED lighting technology was poised to revolutionize the industry, Jason Sloan founded LED Designs to provide both expert-level B2B solutions and consumer-friendly products. This project encompassed a full brand identity, including logo design, the development of two distinct websites, signage, print materials, and

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