October 19, 2014By Jay Benjamin
Amber Holmes is a Clothing Designer out of San Antonio, Texas. She asked me to put together some branding ideas for her. Here’s the look she went with.
October 19, 2014By Jay Benjamin
Often times, my best work for a client isn’t revealed until really getting to know them. That’s when the finished pieces literally take 5 years. This is one of those classics. I designed the original logo back in 2009. In 2014, I just started getting ideas and took it to paper. Everyone in the company liked the
October 19, 2014By Jay Benjamin
A Makeup client needed photos of their entire line of makeup. After sending me home with some samples and getting glitter everywhere, I decided to get smart about things. Shooting makeup for the next week was out of the question on their budget, so I went to photoshop… There were three characteristics that differentiated each
October 18, 2014By Jay Benjamin
So, Jason wanted 1 logo to represent 2 different companies. I wdidn’t like where it was headed. After brainstorming for about a week, I started looking at LED Wiring Diagrams and schematics. I called the client up and talked about what the symbol meant. These types of things are very meaningful in schematics and wiring instructions.
May 11, 2014By Jay Benjamin
We started a new project for a popcorn shop in Greensboro, NC. A small, privately owned shop that specializes in gourmet popcorn. I’m not really into popcorn like that. It’s one of those snack foods that have to seek me out- like reaching
March 25, 2014By Jay Benjamin
I had an opportunity to really take my time and design this out. A contribution from Pepsi helped considerably to stretch the design funds. I decided to get sciencey. I ordered 3 books on menu design, two eye trackers, and some eye-tracking software and spent about 1 month researching how you design a menu. The science
March 18, 2014By Jay Benjamin
I would probably fire myself if I ever had to intern for myself. Design for each company is an evolution. When the time was right, I showed Paul a sketch I had been working on for his DJ company. He replied back that he had shirts, the logo was painted on all the equipment cases,
April 7, 2013By Jay Benjamin
I met Luke through a friend of mine and he let me handle quite a few design projects. We did give them the logo earlier, but shortly before selling the place off, Luke and I spoke about the different meanings for 42 (besides that the restaurant used to be located on route 42) This was a