JBB

Archive for October 19, 2014

  • October 19, 2014By Jay Benjamin

    Client: Amber Holmes Originals (San Antonio, TX) Project Overview: This project involved creating a brand identity, centered around a distinctive logo, for Amber Holmes Originals, a San Antonio-based fashion designer specializing in contemporary womenswear. The goal was to develop a visual identity that reflected the brand’s modern, sophisticated aesthetic, its focus on both ready-to-wear and

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  • October 19, 2014By Jay Benjamin

    Client: Cap’s UrbanwearRaleigh, NC & Greensboro, NC Project Overview: This project encompassed a complete brand overhaul for Cap’s, a clothing retailer, transforming it from a traditional “Clothier” to a forward-thinking “Urbanwear” destination. The project involved two distinct logo designs (the second significantly improving upon the first), a strategic name change, and the implementation of the

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  • October 19, 2014By Jay Benjamin

    Client: Alta Bella & Standard Colors CollaborationHigh Point, NC Project Overview: This project involved developing the branding, logo, website, packaging concepts, and a dynamic product visualization tool for Alta Bella, a proposed all-natural cosmetic line intended as a subsidiary of Standard Colors, a global manufacturer of pigments, dyes, and specialty chemicals headquartered in High Point,

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